Marketing

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The Only Thing You Need to Know for 2015

Admit it, you’ve already read more than a dozen articles on social media/marketing/publishing trends for 2015. Moreover, you're already following…

10 years ago

Why Bad Strategies are Good?

Yes, I realize this might sound like nonsense (for some of you) and I know some will discredit me for…

10 years ago

Crazy, Wise and Fair

That’s how you’d like your client to be, right? Crazy enough to accept the new product you brought on the…

10 years ago

Marketing is Not a Job, but a Lifestyle

Everybody who works in marketing will nod and agree with my next sentence: “Marketing is not a job, but a…

10 years ago

Imagine Your Project Like a Shoe

A marketer should have a permanent open connection with his work field somewhere in his mind. Always looking out for…

10 years ago

From Storytelling to Storyliving

The word “storytelling” has taken its place among the basic terms used by many companies when it comes to branding.…

10 years ago

Today’s Consumer has Rights Without Responsibilities

The modern consumer has a certain flair for advertising. Consumers do not trust traditional advertising anymore. Anything free is cheap.…

10 years ago

What’s The Best Story a Brand Can Tell?

There’s a lot of talk now about brand storytelling. Stories that bring out tears, stories that “draw” smiles, stories that…

10 years ago

6 Reasons Why I Like What Gary Vaynerchuk Does

First time I’ve heard of Gary Vaynerchuk was from Lorand who was telling me about video content marketing and how…

10 years ago

A System Based on Innovation

Let me ask you something that might put you mind to work while you’re reading this article: What would living…

10 years ago