I believe that one of the biggest mistake a social media marketer can make is to measure their work using…
I’ve been thinking lately about the power of bookmarks in social media marketing. Bookmarks are a better vanity metric than…
The traditional way to launch a business was to build a product first and then find an audience. However, the…
No matter how much the platforms, tools, and marketing strategies change over time, one type of marketing remains constant: understanding…
I'm an unsuccessful marketer! I don't have Cannes Lions on my bookshelf. I don't own a newsletter with thousands of…
What do Jack Butcher (founder VisualizeValue), Chris Do (founder TheFutur) & Sahil Bloom have in common? They are audience-centric top…
Your first step is not your last, but your next step depends on your first. When discussing content creation, we…
What if I told you that your product or brand is less important than you think? Would that make you…
What's the real reason behind your simple question? What's the entire context around your question? Why are you asking this…
Every time I want to do my job, I need to prepare for it by shutting down all my phone…