The topic of “millennials” is being increasingly discussed on websites, blogs and events ever since Instagram and Snapchat started catching on to the public. But not to the whole public, but to the audience that falls within the Y category and it’s not yet understood by specialists. And maybe that’s exactly what gives savor to […]
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The battle between platforms for publishers and consumers
When Apple releases a product, a service or an update you better not think of releasing anything in the following week, whether you’re Nike, Samsung, or Barack Obama. Why? Because when a game changer speaks, people shut up and the market takes notice. Last night Apple came to the stage and did a whole bunch […]
What I’ve Learned After 5 months Of Blogging In English
On January 15, 2015 I launched my English blog – www.robertkatai.com. Back then I knew what I wanted to do and where I wanted to go but I did not know how the road was going to be. It’s not an easy task creating content for 4 blogs: two in Romanian (Markataing and Instagramology) and […]
Live Streaming Trend and How it Might “affect” the Market
Almost every big social media and digital marketing publisher talks about the new trend started by an app called Meerkat. But then Twitter launched Periscope (another live streaming app) that tries to dominate the market using the authority of microblogging. Therefore, we have two apps that have started to play an important role in social […]
LinkedIn Aims Towards Being an Educational Social Network
A lot of people when they hear LinkedIn immediately start thinking about a social network good enough for finding a job or replacing your CV. Certainly, these things would have been true a few years back, but apparently, starting with today, LinkedIn aims towards being an educational and professional social network. Let’s see why. Slideshare […]
A Consumption Period is Coming in Social Media
Instagram is bought by Facebook. Facebook launches hashtags. Instagram separates from Twitter. Google changes its platform. Pinterest registers a growth in 2012. Vine and Snapchat are on the rise. iOs updates. Android updates. Yahoo bought Tumblr. MySpace relaunches. Snapchat launched Discover. Google+ is trying something. And the list may go on.