When Instagram launched the opportunity to advertise on their platform, there were 2 camps: the ones who didn’t agree with the change and the ones who couldn’t wait for it to happen. I was in the second camp because I still believe that advertising does not only help brands reach a new potential customer but […]
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Time is My Personal Professional Struggle
Did you get to read today’s latest news about the new trendy marketing strategy you should use in your next campaign? Ohh no, that’s too bad. But did you find out about the update Instagram just launched? You didn’t see it on Techcrunch? But everybody knows about it and Starbucks and Coca-Cola already made a […]
How Netflix Found Out the Power of Visual Marketing
I’m a visual guy and that’s why I like Instagram, SlideShare, Snapchat and believe in content such as infographics, presentations, .Gif’s and also banner ads. Yes, my friends, I believe in banner ads. Because like I told you before, the banner ad is still alive and working and it won’t die for the next 10 […]
How To Get Your First 500 Followers on Slideshare
Slideshare is the most powerful social media network when it comes to visual marketing. There are more than 70 million professionals, with over 18 million uploads in 40 different content categories and today it is one of the top 100 most-visited websites in the world. According to ComScore, 100 equals the average traffic to a […]
3 Content Types You Can Create If You Can’t Write
I love content marketing. I believe that if you’re a digital marketer, you love it too. Or maybe not. Because there is a lot of talk on how to create great content for your brand, how to promote it and why you should use content marketing. And most of this content is about writing a […]
The Art of Visual Marketing 2.0
Everything we see on the internet is a multiple combination of a single major element: visual. Even if we talk about text, lines, dots, photos, graphs, videos, infographics and other visual elements, they are here to stay and we, as marketers, need to understand how to use these visuals to make our work become more […]