I want to show you today why do we have to change the 2 in &. Let’s think about it from a digital level. Social Media is created by two important factors: consumers/users (people) and brands (companies). And these factors “give birth” to the experience that makes Social Media so interesting, attractive and interactive. We […]
I believe the time has come for brands to start using Instagram in 2015. Experiments were made, the community has grown and case studies exist. I’ve noticed that Instagram influencers are beginning to stand out in the global market.
Rick Warren once said “If you want to connect with people you’ve got to start with their needs, not your own. That’s how you make the initial connection. There’s an old chinese proverb that says : “Seek to understand before seeking to be understood”” This makes me think about the brands that communicate! There are […]