I love content marketing. I believe that if you’re a digital marketer, you love it too. Or maybe not. Because there is a lot of talk on how to create great content for your brand, how to promote it and why you should use content marketing. And most of this content is about writing a […]
8 Mistakes You Can Do While Designing an Infographic
Infographics are one of the key elements to a successful visual marketing strategy. Even if it’s very hard to design (I trully recommend working with a professional designer) you need to do it. because sometimes an infographic can be a pain in the ass for your audience when they don’t have the time to read […]
This is Why Not Everybody Should Design
Reading Joseph Kalinowski’s article in Content Marketing Institute ”True love, in the sense of what designers bring to their visual creation in the form of creativity, hierarchy, design rules, and attention to detail that gives their design a bigger impact over others clogging the audience’s news feeds.” reminds me of an idea I kept thinking […]
Designers are strong people
In the past I took part in a lot of rebranding presentation and I remember one in particular. I was on the client part so I will try to step outside the role that I had at that moment and present to you another idea that has crossed my mind during the meeting. The agency […]
3 common mistakes in visual marketing
Every day I bump into at least 10 articles with the same theory, in different words, on the importance of visual in content marketing, on how to use visual content, x applications free to use, on how to get more followers on Instagram and how to stand out through your visual marketing strategy. The problem, […]
Learn How to Design a Slideshare Presentation in 5 Steps
It was almost my turn at presenting. 5 of my colleagues had already done their presentations with 20 slides with 15 bullets each, filled with information copied directly from their paper. The professors were already looking very bored. I realized that the moment they said my name and called me to the front. I opened […]