I Do Not Believe in the Theory of “The Most”

11 years ago

Marketers have realized that the positioning of the product containing the words “the most” can differentiate that product. All right,…

The Moment of Specialization is Now

11 years ago

I remember a day when my brother and I went to engrave something on a candle. We arrived at an…

Consumers Will be Paying More for the Service called TIME

11 years ago

Consumers are not interested in products, they want services. Companies that limit themselves on products will suffer. I have started…

What Marketers Can Learn from a Rock Concert?

11 years ago

Marketing is everywhere. At least if you are a marketer you can see more than just some ads on billboards…

What Do You Say About This Logo for My Blog?

11 years ago

First of all let me say a big "Thank You" to Bogdan who designed this logo for my blog. And…

The Portrait of Today’s Client

11 years ago

I had the honor of working on both sides. I was both the client and the agency. The first time…