Instagram launched a brand new and exciting feature to help content creators share reliable information and offer their followers curated collections. Initially, the feature was launched just for a few reliable Instagram accounts in the COVID 19 pandemic context to help influencers curate and share verified news and information. By now, the feature is rolling […]
Welcome to My Blog
Your Podcast is the Sub-Brand of Your Brand
It’s hard to grow a podcast these days. It’s even harder to keep doing the hard work when the results you dream of fail to appear. You may feel demotivated when you see successes like Joe Rogan’s, who signed an exclusive deal with Spotify. Or you may feel like giving up when you see others […]
What Type of Audience Is Your Content Attracting?
If you are creating any type of content and distribute it on digital or traditional platforms, it means that you already have an audience. But what kind of audience do you have? Is it an active audience or a passive one? Let me explain briefly what I think about these 2 types of an audience: […]
How to Create Great Video Content to Promote Your Business
In 2021, consumers will watch more video content than ever before. Broadband internet and the rise of YouTube definitely changed the world of entertainment and marketing at the same time. People got instant access to a new type of 24/7 free television, while marketers got access to billions of potential customers, fans and followers. In […]
How to Create an Episodic Content Strategy for Your B2B Brand
It was the second day when I binge-watched Lebron James’ production called “The SHOP” This episodic content with pro athletes, actors, comedians, and even politicians, made me think about how a pro athlete like Lebron James is building his media empire by creating binge-worthy content for his audience. And, it’s funny because he is a […]
The Latest Trends in Personal Websites, With Examples
A personal website is always a good choice, regardless of the industry you are working in. It is a template for your own personal brand where you can show who you are, your working experience, and your skills but at the same time, expand your knowledge through research and reading, two of the key elements […]