Evangelism marketing can be a useful strategy for your marketing in 2016. But that depends on 2 things: What is your marketing strategy for 2016? What do you understand by “evangelism marketing”? Actually, I already wrote about evangelism marketing and what an evangelist should do in your company, but today I want to talk to […]
How to Overcome Brand Evangelist Struggles
Being an evangelist for a company is not a new concept. I talked about this topic in this blog post and I will also let you know what is the role of an evangelist in a company. But let me ask you something, is being an evangelist hard or easy? Sometimes it depends on the […]
The Art of Evangelism by Guy Kawasaki (Infographic)
If you google the meaning of the expression “Evangelism Marketing” you will find a fragment in a Wikipedia Page, which I want to show you: Many people believe Guy Kawasaki, the former chief evangelist of Apple Computer, to be the father of evangelism marketing. In his books “The Art of the Start” and “How to […]