Video content is quite popular these days, for marketers and bloggers as well. Recently, Facebook and Instagram announced altogether new services for video producers and video streamers, and one the one that we have all expected with impatience was Instagram TV a.k.a. Instagram IGTV. Today, I am going to introduce you to this new concept […]
12 Top Marketers to Follow on Instagram
Instagram has become one of the biggest players in Social Media in the last few years. It took Twitter’s place, beat Snapchat and now we can all say that is in top 3 social networks, along with Facebook and YouTube. And there are tons of articles that are talking about marketing on Instagram, how to […]
6 Simple Tricks to Promote Your Podcast on Instagram
Are you a podcaster or a small business owner that uses podcasts and videos in your content marketing strategy? Do you use Instagram to promote your website or blog? If not, then you should reconsider right away. Instagram is one of the best social media platforms in terms of return of Investment and it delivers […]
The Instagram Marketing Guide That Won’t Make You Sell Your Soul
Many people believe that if you are not already popular, it’s quite hard to get famous on Instagram. While this may be true, nobody says that as a marketer, you should get famous. It’s important to build an online presence and market your brand while building a social community around it. How can you do […]
What Happened on Instagram in 2016 (Infographic)
2016 was a big year for Instagram. They launched Instagram Stories, gathered more than 500,000 advertisers on their platform and they reached 600 Million monthly users. Instagram became the largest biggest mobile social network. And let’s not forget about Instagram Live, the moment when Pope Francis joined the platform or how Selena Gomez stole the […]
Learn How To Grow Your Instagram Game from Top Fortune Brands
I bet that you already know how big Instagram is and why you have to be on that platform. You can also find an article about the 4 reasons why your business should be on Instagram, here. I started looking at Instagram back in 2012 when it was just a simple platform for filters and […]
3 Reasons Why People Don’t Engage With Your Instagram Ad
When Instagram launched the opportunity to advertise on their platform, there were 2 camps: the ones who didn’t agree with the change and the ones who couldn’t wait for it to happen. I was in the second camp because I still believe that advertising does not only help brands reach a new potential customer but […]
3 Content Types You Can Create If You Can’t Write
I love content marketing. I believe that if you’re a digital marketer, you love it too. Or maybe not. Because there is a lot of talk on how to create great content for your brand, how to promote it and why you should use content marketing. And most of this content is about writing a […]
Instagram’s New Algorithm Requests Engagement and Advertising
Instagram is about to change the game on their platform. And marketers should start thinking about a new strategy. I can’t say that I look forward to this change but I was quite curious to see when will Instagram come up with something new and big. A change that will have a big impact on […]
Instagram and Snapchat are the King and Queen of Visual Marketing
For this title I was inspired by Gary Vaynerchuk with the headline of this article, but he put it in other words: Instagram and Snapchat are the King and Queen of Attention. And when I first heard from it, I already knew that visual marketing has a lot to do with attention today. So I […]