Marketers do not lie, they’ve never lied (if we were to live in a perfect world). Maybe at the beginning…
“I work in advertising: yes, I am polluting the universe…In my line of work no one wants you to be…
I wrote an article on The only thing you should know for 2015 where I emphasized on respect towards the…
The legendary B2B and B2C While I was working in a corporation I had to deal with two types of…
Let’s talk about projects! Not everybody has one. Some people have small projects, others bigger projects and the rest of…
Sometimes, in order to fully understand what a new trend or term refers to, we need to associate it with…
I think in almost all university profiles marketing or at least entrepreneurship theory should be taught in the final year.…
Normally, I should have written this particular article before writing the one where I recommend 8 must-listen podcasts for those…
I was wondering the other day: “Everything you’re doing here, on your blog, are you doing it from passion or…
That I personally like Seth Godin is already a given at this point. That Seth is one of the best…