Have you heard about MailChimp? There are many success stories of online businesses that were built from scratch and grew out to be leaders in their industries. After I presented why RedBull is the ultimate media company and how Netflix is using content marketing, today we will look on a different company from a different […]
Welcome to My Blog
13 Visual Content That Can Improve Your Landing Page Conversion Rate
Every landing page must have some type of visual content. According to this data: Users pay close attention to photos and other images that contain relevant information. (Nielsen Norman). So, a website or a blog is important for every business. They act just like a virtual ID card, where you can advertise your products or […]
What Other Skills Do You Need To Be A Better Content Marketer?
If you understand how content can drive revenue for your business and use it as an asset to promote your brand, you can call yourself a content marketer. And there are tremendous articles that are pointing out the skills a content marketer should have: must be creative must be analytical must have editorial skills must […]
Why Research is Important When You Create A Social Media Strategy
How important is research in your social media strategy? There is one thing that all social media strategies or campaigns have in common. This one simple thing that actually differentiates one campaign from another. Research And many marketers forget about the importance of research in social media. They believe that if they know something about […]
How to Use Paid Ads To Amplify Your Content Strategy
Content is what drives people to your website or blog, what makes them stay and in the end, become fans and/or customers. Therefore, it’s quite obvious that when it comes to marketing and branding, you will use valuable content as the most important tool of your marketing strategy. On account of effectiveness, however, it will […]
Time and Attention: The 2 Resources Marketers Will Have to Fight For
I want to let you know right from the start, that this is the kind of article that will get your attention and will consume some of your time. So, get ready! Before we get right into the subject of this article, I want to ask you some questions. Why did you click on the […]