In 2013 when I launched the first e-book on Instagram in Romania there were voices who said that a sane company would not give more than 3 minutes for a campaign on this network. Of course, at that time, Instagram was just a network for hipsters fleeing from Facebook or Flickr because they just wanted […]
2 good practices in visual marketing strategy
Today I recommend 2 good practices in visual marketing strategy, with examples, of course. So, if you are a social media manager, online PR, brand manager, blogger, vlogger, or any other type of publisher, I recommend you read this post. 1. Visual Marketing through drawings Those of you who follow me on Facebook or Twitter […]
8 types of presentations that can be uploaded on Slideshare
More and more companies are starting to focus on visual content. In fact, it’s obvious, naturally even, to see that visual marketing is receiving its deserved attention. Producing daily content for your brand is already a given: from Facebook statuses, Q&A sessions on Twitter, Youtube tutorials and blog articles. But how can a brand, in […]
How Different Should You be in a Different Market?
Raise your hands if you’ve ever heard the next few statements at a conference:
Why is visual appearance important in the digital world?
Your alarm clock goes off at 6:00 AM and you reach for the phone to stop the alarm, you get out of bed and slowly in a zombie like state you find your way to the bathroom. You wash your face and look in the mirror. While staring at your reflection you suddenly remember that today is […]
Why are instagrammers the next thing in visual marketing?
After 5 days spent travelling alongside some very talented instagrammers and after driving with them for more than 1200 km, I’ve realized that these content creators just might be the next big thing in visual marketing. And I say „the next big thing” regarding the Romanian market. Yeah, visual communication is the next thing for […]