Many people believe that if you are not already popular, it’s quite hard to get famous on Instagram. While this may be true, nobody says that as a marketer, you should get famous. It’s important to build an online presence and market your brand while building a social community around it. How can you do […]
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Vertical Content: Today’s King of Visual Marketing
We live in a period in which things change so fast that we can barely get a chance to get used to a trend. That’s why I added the “today” in the title of this article. Cause what I can vouch for is what works and what’s popular at the moment. And that right now […]
Chasing Trends Will Kill Your Marketing Purpose
I have a friend who is the manager of a pastry store. As any manager, his question at the end of the day is- how much of my product did I sell? And to find out that, you take some things into account and see the variables which helped the business or hindered it. It […]
Let The New Generation of Marketers Do Their Job
I have an ironic smile every time I read an article that says that “the new advertising killed the old good advertising” or “advertising’s lost generation”. And there is another type of article that makes me laugh even harder: the one in which somebody who worked in advertising in the ‘80s or ‘70s talks about […]
23 Reasons Why I Still Believe Ryan Holiday’s lies
I was sitting by the pool with Ryan Holiday’s book in front of me. I was impersonating the interesting and mysterious guy who is reading an interesting book just because the cover has a contrasted title. Next to me was a couple of young adults, that were on Facebook, reading and looking at ridiculous videos. […]
5 Examples To Spark Your Content Marketing Strategy
Everybody is talking about content marketing strategies and content marketing examples nowadays. More and more money are getting invested in different content marketing strategies. More and more companies are getting involved in content marketing. But the real thing is that content marketing is getting to be a really noisy place. Enterprises are getting their hands […]