Some might say that it’s online marketing, social media marketing or content marketing and there are few people that still believe in traditional marketing. So what is the real answer? What’s the best marketing you can do today for your business? I saw a lot of headlines saying “marketing is dead, long live PR” or […]
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6 Social Media Myths You Need To Stop Believing Before It’s Too Late
Social media got a lot of attention because marketers thought that just by posting something on a specific network, people will come, click on it, love it and buy it. And for some of them, that was a gold mine. Because this was at the beginning of the social media marketing game. But then these […]
The Art of Visual Marketing 2.0
Everything we see on the internet is a multiple combination of a single major element: visual. Even if we talk about text, lines, dots, photos, graphs, videos, infographics and other visual elements, they are here to stay and we, as marketers, need to understand how to use these visuals to make our work become more […]
8 Mistakes You Can Do While Designing an Infographic
Infographics are one of the key elements to a successful visual marketing strategy. Even if it’s very hard to design (I trully recommend working with a professional designer) you need to do it. because sometimes an infographic can be a pain in the ass for your audience when they don’t have the time to read […]
Instagram’s New Algorithm Requests Engagement and Advertising
Instagram is about to change the game on their platform. And marketers should start thinking about a new strategy. I can’t say that I look forward to this change but I was quite curious to see when will Instagram come up with something new and big. A change that will have a big impact on […]
The 2 Brand Evangelists You Should Have In Your Company
Evangelism marketing can be a useful strategy for your marketing in 2016. But that depends on 2 things: What is your marketing strategy for 2016? What do you understand by “evangelism marketing”? Actually, I already wrote about evangelism marketing and what an evangelist should do in your company, but today I want to talk to […]