When it comes to marketing and advertising, your best friend is the content you are providing to your customers whether we are aiming at a content marketing campaign or not. A banner has to send a message, so does a radio or a TV ad. Everything you do in order to get your audience to […]
Who Should Create the Content in Your Organization?
Let me tell you a short story about content marketing. There is this guy in your marketing team who is nagging you about content. “You should create more content” or “Let’s do a blog for our company” or “Let’s create a landing page to educate our customers about this topic” but you don’t really understand […]
What Content Marketers Should Know About Links
If you are reading this blog I presume you are already familiar with the concepts of inbound and outbound links, internal and external linking and so on. As a blogger, you might have already received at least once, a backlink from an influencer and noticed how your traffic increased. Or you just got a backlink […]
10 Lessons Red Bull Can Teach You About Marketing
How much do you want to know about Red Bull marketing? Because in this article you will learn 10 lessons you can use in your own company. What makes a company great when it comes to marketing and digital advertising? Well, it depends on what their goals are and of course, their expectations, based on […]
Podcast vs Blog: How to Use Audio Content on Your Blog
In this article I want to point out a few ideas about audio content you can use on your blog. We all know that audio content is on the rise. According to Google, 20% of mobile queries are voice searches That’s why we see how products like Cortana, Amazon Alexa, Siri, Google Voice Search, Google […]
Content Marketing – This Is How You Do It! The Netflix Way
Are you a marketer, the owner or a business or a website? If you answer is yes, then I am sure you are already trying to get the most out of your marketing campaigns (or at least you are trying to do so). What if I told you that you can build up a strategy […]
Why We Stopped Our Podcast?
I was and I still am a big fan of podcasts. I used to listen podcasts every morning when I was on my way to work, or got home from my work. But this was an year ago and today I don’t have the same amount of time to start listening a bunch of podcasts […]
5 Examples To Spark Your Content Marketing Strategy
Everybody is talking about content marketing strategies and content marketing examples nowadays. More and more money are getting invested in different content marketing strategies. More and more companies are getting involved in content marketing. But the real thing is that content marketing is getting to be a really noisy place. Enterprises are getting their hands […]
Content Marketing Hacks To Grow Your Personal Brand
Personal branding is the buzzword of this decade. Everywhere I go, whatever I read or hear, when it comes to marketing, it seems that everyone talks about it. However, this is more than just a cool topic to discuss with friends or colleagues over a cup of coffee in the morning. Personal branding is a […]
How To Develop A Content Marketing Strategy to Grow Your Small Business
A good content marketing strategy is a proven way of drawing awareness and to popularize a small business and this is the main reason I wrote this guide: to help you get started and eventually, achieve success in marketing your business. There are more than 200 million users that are currently using add blockers these […]