In the age of social media, visual content sells. However, social media is not the only factor that contributed to the rise of visuals. During the last couple of decades, our lifestyles have changed as well. We live in a fast-paced environment, we jump from one thing to another, from one story to another in […]
The Art of Visual Storytelling in Content Marketing
Until now, you heard me talking a lot about visual storytelling. In fact, I still believe that visual marketing is one of the most important techniques in digital marketing, together with storytelling. Just pause for a few seconds and think about all the top social media platforms we use today, platforms such as Facebook, Instagram, […]
The Ultimate Guide on How to Find and Use Images for Your Blog
A blog without images seems always incomplete. This is mainly because we are visual beings and we are used with visual imagery wherever we go, whatever we do. Moreover, we tend to better remember what we see rather than what we read or hear. It’s a fact and if you want a blog to be […]
How to Design Breathtaking Podcast Artwork That Stands Out
This is an article for the ones who understand the power of podcast, who know how big podcast is today and for those who want to create an awesome show that will drive for them the amount of results they want. We all know that podcast is all about audio. Some podcasts are with interviews, […]
A Marketers’s Guide to Composition in Visual Design
The trends are favoring visual content. 74% of social media marketers use visuals in their marketing strategies while 38% of marketers said that visual content was the most important type of content they used in order to promote their businesses. Considering the fact that people tend to forget most of the content that is written […]
Visual Content Creator Tools: The Complete List (2021 Update)
What’s the best visual content creator tool? The reap answer: it depends on what do you need. There are a lot of things to say regarding visual marketing. For example, we know that it works. Visuals are an effective way of conveying a message and this is the most important aspect for a marketer. Content […]
10 Visual Content Marketing Questions Answered for Marketers and Entrepreneurs
Knowledge is power. Content is king. Visual content marketing however, is what gives power to the king. As a marketer, you cannot neglect the power of content. Sharing valuable information with your audience help you build trust and develop a strong and influential brand. We know that 61% of US online consumers are making purchases […]
OMG Why Would You Want To Create an Infographic?!
Here are the 3 important reasons why you should create an infographic. According to these visual marketing statistics, infographics can generate over 350.000 readers per month on a blog. That means that infographics are a great way to generate traffic for your website or blog. I often ask myself why marketers want to create and […]
13 Visual Content That Can Improve Your Landing Page Conversion Rate
Every landing page must have some type of visual content. According to this data: Users pay close attention to photos and other images that contain relevant information. (Nielsen Norman). So, a website or a blog is important for every business. They act just like a virtual ID card, where you can advertise your products or […]
The Top 6 Visual Marketing Trends to Look for in 2022
Do you want to know what will be the visual marketing trend in 2022? Visual content has a great impact in every area of our marketing and digital life. Everything we visualize around us is some sort of content. Also, if we talk about social media we can’t exclude visual content, because it’s a big […]