What is branding today from a business perspective? Everything. What is marketing today from the same perspective? Everything. Because everything you show on/for/from the internet is branding. Everything you create on/for/from the internet is content. Everything you promote on/for/from the internet is marketing. We just want them to call them differently because it’s cool, or […]
Mistakes Marketers do While Promoting Their Infographic
Creating an infographic today can be a simple task for a marketer. Either he hires a professional designer either he makes it by himself with the help of professional software design tools. I covered many subjects on this topic, on how to design infographics, about important elements to use and how to promote them in […]
73 Visual Content Marketing Statistics Every Marketer Needs to Know
I see that many of you are looking for visual content marketing statistics. Also, many readers asked me if I can create a list with the latest stats in the visual marketing area. So, I took a look at what HubSpot did with their list of Visual Content Marketing, updated it and put it here. […]
How Netflix Found Out the Power of Visual Marketing
I’m a visual guy and that’s why I like Instagram, SlideShare, Snapchat and believe in content such as infographics, presentations, .Gif’s and also banner ads. Yes, my friends, I believe in banner ads. Because like I told you before, the banner ad is still alive and working and it won’t die for the next 10 […]
How to create a Visual Ad from A to Z
Everywhere we look today on the internet we can see an ad. Even if we go on Facebook, Twitter, Instagram, Youtube or news websites, we are reading about them every day. But the most important thing about these ads is whether they are visuals, video or photo. This is why we designed an infographic to […]
3 Content Types You Can Create If You Can’t Write
I love content marketing. I believe that if you’re a digital marketer, you love it too. Or maybe not. Because there is a lot of talk on how to create great content for your brand, how to promote it and why you should use content marketing. And most of this content is about writing a […]
The Art of Visual Marketing 2.0
Everything we see on the internet is a multiple combination of a single major element: visual. Even if we talk about text, lines, dots, photos, graphs, videos, infographics and other visual elements, they are here to stay and we, as marketers, need to understand how to use these visuals to make our work become more […]
8 Mistakes You Can Do While Designing an Infographic
Infographics are one of the key elements to a successful visual marketing strategy. Even if it’s very hard to design (I trully recommend working with a professional designer) you need to do it. because sometimes an infographic can be a pain in the ass for your audience when they don’t have the time to read […]
Rebranding a Company is not About Design and Trends
Why do we need Rebranding? To align ourselves with the new trends on the market? To change our vision? To bring a new and fresh air into what we do? Because it’s usually done? Because it’s the trend? Because we have to? Because we need to declare a clear business statement? Back in the day, […]
Questions That Will Help You Create Your Visual Marketing Strategy
If you are familiar with this blog, you already know that I have a big interest in everything that represents visual marketing.Starting from big visuals as infographics or Slideshare, continued with little visuals as gifs and emoji and finally, with social networks that embrace the power of visual like Instagram, Snapchat, Slideshare or Pinterest. But […]