I think in almost all university profiles marketing or at least entrepreneurship theory should be taught in the final year. Two clearly different subjects but that would certainly be a real help for the students who finish university and have no idea where should they go next. Take as an example the faculty of Psychology. […]
Welcome to My Blog
How to Design an Infographic. The Theoretical Part.
Perhaps the most interesting part is that there shouldn’t have to be a competition between Infographics and Presentations (visual formats) as long as you know how to “redesign” them in order to get the most out of them. For example, when I made the infographic on “The Art of Evangelism” and I put it on […]
Why Do We Have To Change The 2 In &?
I want to show you today why do we have to change the 2 in &. Let’s think about it from a digital level. Social Media is created by two important factors: consumers/users (people) and brands (companies). And these factors “give birth” to the experience that makes Social Media so interesting, attractive and interactive. We […]
16 Marketing Podcast You Need to Listen to Right Now
I started listening to marketing podcasts since November 2014. But before that I learned a lot about marketing by reading articles and watch videos and webinars. There are a lot of great sources of information out there for the digital marketer. You can read niche blogs, watch YouTube videos and of course, start subscribing to […]
What I’ve Learned After 5 months Of Blogging In English
On January 15, 2015 I launched my English blog – www.robertkatai.com. Back then I knew what I wanted to do and where I wanted to go but I did not know how the road was going to be. It’s not an easy task creating content for 4 blogs: two in Romanian (Markataing and Instagramology) and […]
What Content Marketing and Pottery Have in Common
Sometimes, in order to fully understand what a new trend or term refers to, we need to associate it with other common terms or situations from our life. Just like when we were kids and our teacher taught us that 1 apple plus 1 apple equals 2 apples. The teacher didn’t told me there are […]






