I often see companies and agencies (social media, advertising or digital) that own a blog and 3 social networks on a page bought on Theme Forest. And the majority have 2 huge problems- they either have a shitty blog or they don’t even have one. And I’m sorry for the language, but I’m trying to […]
Welcome to My Blog
Why are we afraid of the word “advertising”?
I look around me and I see more and more people from the advertising industry (marketing, digital marketing, social media, PR, etc.), running from the word “advertising”. And not only that, they are even ashamed of this field. They wrap it in other more pompous and trendy words like storytelling, content marketing, programmatic advertising, social […]
4 problems you will face in your content marketing strategy
Just like every garden has its weeds, content marketing has its own problems, and the man in charge of this part of the brand’s communication will have to find the easiest and fastest solution to these problems. Below, we’ll take a look at the 4 issues that any content creator (for a personal brand or […]
The reason why marketing articles could be harmful
Coming up with this title on a marketing and social media blog is kind of anticlimactic, right? What’s the idea? Do I want to shame blogs that talk about marketing, advertising or social media? Wouldn’t this mean that I’m just a huge hypocrite? Well … if you look at it this way, then you could […]
Designers are strong people
In the past I took part in a lot of rebranding presentation and I remember one in particular. I was on the client part so I will try to step outside the role that I had at that moment and present to you another idea that has crossed my mind during the meeting. The agency […]
The ad and content blocking situation
Dear advertisers, I don’t know if you figure it out but the fear for advertising is getting bigger and bigger. People are afraid of advertising. But guess what, not every advertising you create for a brand or you put out for a campaign is a good advertising. And I know that here we talk about […]